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Marketing agencies

AI UGC ads for agencies with many clients.

AI UGC ads for agencies are UGC style video ads, with an AI actor talking to camera, that you make for clients without booking creators. RiffAds gives your team one studio, custom actors for each client, and a price before every ad runs.

The short answer

How do marketing agencies use AI UGC ads?

Marketing agencies use AI UGC ads to test many hooks for a client without booking a creator for each video. The team writes the scripts, picks or builds an AI actor, and renders each version as its own video. The cost of every version is known before it renders, and when an AI agent does the work, a person decides how much it may spend.

Best for

  • Hook tests across client accounts
  • Spec ads for new client pitches
  • Ads in each client's language
  • Monthly creative refreshes

How it works

  1. 01

    Build the client's actor

    Start from the actor library, or make a custom actor for the client from a written brief or from a photo of a person who agreed in writing.

  2. 02

    Write the hooks

    Paste the client's script, or have the AI writer draft a script and a few opening hooks from the brief.

  3. 03

    Price each version

    Every version carries a credit price before you press Generate, which gives you the cost per client up front.

  4. 04

    Send for sign-off

    Download the finished videos, share them with the client, and upload the approved ads to their ad account yourself.

  • 25

    seats on the Scale plan, and every seat spends from the same credit balance.

    RiffAds

  • 2,000

    credits in any 24 hours is the default cap on what AI agents in a workspace may spend. An owner or admin can change it.

    RiffAds

  • 43%

    of video ad buyers' ad assets are projected to use generative AI by 2027, up from one third in 2026.

    IAB Digital Video Ad Spend & Strategy report, July 2026
  • 31%

    of video ad buyers, asked about agentic AI, want guardrails that limit what AI agents can do. 36% want an audit trail.

    IAB Digital Video Ad Spend & Strategy report, July 2026

Sample ads made with RiffAds

01Talking actors

Actors that feel real.

  • Realistic AI actors
  • Natural voices, tight lip-sync
  • Use your own actor
  • 74 languages
Make an ad like this
An older actor sits on a back deck holding a speckled mug and talks to the camera, an ad for a coffee subscription.
An actor sits in the driver's seat of a parked car with his seatbelt on and talks to the camera, an ad for a dash cam.
An actor in her kitchen, still in her work jumper, talks to the camera about dinner, an ad for a meal kit.
An actor in the driver's seat of a parked car talks to the camera beside an insulated tumbler in the cup holder, an ad for a travel tumbler.
An actor sits behind a podcast microphone in a small recording room and talks to the camera, an ad for a podcast editing app.
An older actor on a morning walk at the edge of a mown field talks to the camera, an ad for a bird identification app.

Use cases

Built for anything you sell.

  • Ecommerce and gadgets
  • Mobile apps
  • Wellness
  • Home goods
See AI UGC ads by industry
A green screen ad: an actor cut out at the bottom of the frame talks in front of a photo of a motor boat in turquoise water, an ad for a boat rental app.
An actor in her bedroom shows off a light-wash denim jacket over a white tee and jeans, turning and smoothing it, an ad for fashion.
An actor in a bright living room holds an open fabric earbud case up to the camera while she talks, an ad for wireless earbuds.
An actor at his home desk holds up his phone showing a budgeting app with $1,240 left this month, an ad for a budget app.
An actor in the driver's seat of a parked car talks to the camera beside an insulated tumbler in the cup holder, an ad for a travel tumbler.
An actor in her kitchen, still in her work jumper, talks to the camera about dinner, an ad for a meal kit.

Models and tools

One studio. Top video, image and voice models.

OmniHuman 1.5Veo 3.1Nano Banana ProKling 3GPT Image 2.5Omni FlashSeedream 5MiniMax H3 MaxNano Banana 2GPT Image 2Text to speechGrok ImageSeedream 4.5
CaptionsCamera angleChange voiceRemove backgroundUpscaleResizeSkin enhancerTrim videoSplit into scenesText overlayCreate musicAI writerChange speedClone a voice

02Workflows

Build the workflow once. Run it on repeat.

Chain script, voice, actor, video and captions. Run it yourself, or let your agent run it.

Ecommerce01 / 03

Product photo to spoken ad

Use this template
Product photo to spoken adRun
You give

One product photo and your brand details

Product photo
Brand context

Name, vibe and one key phrase: “fits all day”

Text
The creator
Nano Banana Pro
Running
The clip
An actor in a bright living room holds an open fabric earbud case up to the camera while she talks, an ad for wireless earbuds.
You get

A creator holding it and talking about it

03Features

Everything an ad needs. In one studio.

From the first line of the script to the final cut, without leaving the tab.

  1. Pick an actorLip-sync
    More
    01

    Talking actors

    No casting, no shoot. Pick an actor, paste a script, get the ad.

  2. Describe your actor

    Woman, early 30s, freckles, soft kitchen light

    Creating your actorSave actor
    02

    Your own actor

    Describe a person once. Cast them in every ad after.

  3. Product in handWorkflow
    Held, turned
    and shown
    03

    Product in hand

    No samples to ship. One photo, and the actor holds your product on camera.

  4. Languages74 total
    EnglishEspañolFrançaisDeutschहिन्दीPortuguêsItaliano日本語한국어العربية
    04

    74 languages

    Same actor, new market. Switch the language, the lips stay in sync.

  5. Edit00:24
    CaptionsTrimSpeedTextResizeUpscale
    05

    Editing tools

    Captions on, dead air trimmed, resized for the feed. No second app.

  6. Video modelCredits / sec
    • Veo 3.1from 35
    • Kling 3from 14.7
    • MiniMax H3 Maxfrom 8.8
    06

    AI video and B-roll

    Missing a shot? Describe it. Veo 3.1 and Kling 3 make it.

  7. Static adsUp to 4K
    Nano Banana ProGPT Image 2.5Seedream 5
    07

    AI images

    Product shots without a photographer. Static ads without a designer.

  8. Voice
    • Warm and calm
    • Bright and fast
    • Your cloned voiceGrowth+
    08

    Voices

    Pick a voice, change a voice, or clone your own.

  9. Photo tools
    FrontSideBack
    Camera angleRemove backgroundSkin enhancer
    09

    Photo tools

    Change the angle, cut the background, fix the skin. No reshoot.

04For AI agents

Your AI agent can make ads too.

Connect it once. Ask for an ad. Get the file back.

1

Add RiffAds

Opens Claude with RiffAds filled in. Sign in when it asks.

2

Ask for an ad

Start a new chat and send:

Make a 15 second UGC ad for my earbuds. Keep it under 500 credits.

Case studies

Test every hook. Keep the winner.

  • Stance AISponsored

    One selfie in. Ten photoshoots out.

    AI actor on her bed holding a phone full of AI portraits, caption: one selfie, ten photoshoots

    Lead with the result

  • Stance AISponsored

    Zero dance skills. Still did the trend.

    AI actor in a hoodie holding a phone that shows him dancing, caption: I can't dance, this app can

    Admit the flaw

  • Stance AISponsored

    Photo of my grandma's wedding.

    AI actor holding a torn old wedding photo and a phone with the restored version, caption: my grandma's photo, restored

    Tell a story

  • Stance AISponsored

    Paris trip. Zero flights. One app.

    AI actor on a couch holding a phone with AI photos of him in Paris, caption: I've never been to Paris

    Say the odd thing

05Pricing

Growth for $1. Keep every credit.

Every plan includes the studio, the API and your agents, on one credit balance that never expires. 1 credit is $0.01.

Launch

For one marketer testing ads

4,500credits / month

  • About 5 talking actor ads of 30 seconds, voice included
  • Shared by the studio, the API and your agents

Fixed 4,500 credits every month

$49per month

Billed monthly

Get Launch

Or $41 a month, billed yearly

  • Every AI model, no tier gating
  • 3 videos at once
  • 1 seat
  • Workflows and 20 templates
  • 74 languages
  • API, MCP, Agent Skills and CLI on the same credits
  • Credits never expireNo cap

Limited on this plan

  • 2 custom actors a month
  • Full actor library
  • Voice cloning

One price list, every model

  • Talking actorOmniHuman 1.5
  • VideoVeo 3.1, Kling 3, MiniMax H3 Max
  • ImageNano Banana 2, GPT Image 2.5, Grok Image
  • Voice-overText to speech
  • CaptionsBurned in
  • Camera angleReshoot a photo
Best value

Growth

$1 for 3 days

For small teams shipping every week

9,500credits / month

  • About 11 talking actor ads of 30 seconds, voice included
  • Shared by the studio, the API and your agents

Fixed 9,500 credits every month

$99$1first 3 days

Renews at $99 a month on day 4

Start for $1

500 credits to try it. Then $99 a month on day 4. Cancel any time in Billing.

Or $83 a month, billed yearly

  • Every AI model, no tier gating
  • 8 videos at once
  • 3 seats
  • Workflows and 20 templates
  • 74 languages
  • API, MCP, Agent Skills and CLI on the same credits
  • Credits never expireNo cap

Actors and voices

  • 10 custom actors a month
  • Full actor library
  • Voice cloning

One price list, every model

  • Talking actorOmniHuman 1.5
  • VideoVeo 3.1, Kling 3, MiniMax H3 Max
  • ImageNano Banana 2, GPT Image 2.5, Grok Image
  • Voice-overText to speech
  • CaptionsBurned in
  • Camera angleReshoot a photo

Scale

For agencies and big catalogs

30,500credits / month

  • About 35 talking actor ads of 30 seconds, voice included
  • Shared by the studio, the API and your agents

Fixed 30,500 credits every month

$299per month

Billed monthly

Get Scale

Or $249 a month, billed yearly

  • Every AI model, no tier gating
  • 20 videos at once
  • 25 seats
  • Workflows and 20 templates
  • 74 languages
  • API, MCP, Agent Skills and CLI on the same credits
  • Credits never expireNo cap

Actors and voices

  • 100 custom actors a month
  • Full actor library
  • Voice cloning

One price list, every model

  • Talking actorOmniHuman 1.5
  • VideoVeo 3.1, Kling 3, MiniMax H3 Max
  • ImageNano Banana 2, GPT Image 2.5, Grok Image
  • Voice-overText to speech
  • CaptionsBurned in
  • Camera angleReshoot a photo

Enterprise

Ads at agency scale. Priced for volume.

For brands, agencies and platforms that make hundreds of ads a month. Tell us your volume and we build the plan around it.

  • Custom credit volume and price
  • More renders at the same time
  • Top queue priority
  • Onboarding for your whole team
  • A dedicated support channel
  • Invoice billing
Book a callEverything in Scale, plus the above

06FAQ

Marketing agencies, answered.

Still unsure? Book a call

With AI actors, so a new version means a new render, not a new shoot. In RiffAds each client can get its own custom actor, the AI writer drafts hooks from the brief, and each version runs as a separate job with its own price. The Scale plan has 25 seats and runs up to 20 jobs at once, all paid from one credit balance.

On RiffAds, about 848 credits covers 30 seconds of talking actor video and its voice, at $0.01 a credit. The price shows before you press Generate, so it can go straight into the client's quote. The Launch plan starts at $49 a month. Credits never expire, so a slow month for one client wastes none of them.

Yes. Every plan includes API, MCP, Agent Skills and CLI, all spending the same credits as the studio. Every call names the most it may spend, and an owner or admin controls the limits above that, starting at 600 credits per job and 2,000 a day, plus an optional 24 hour budget per API key. A refused job names the limit that stopped it. A talking actor video of 30 seconds can need more than the default per-job limit.

Give each client its own actor and voice, and reuse them in every ad. In RiffAds you can create a custom AI actor from a written description or a photo (2 to 100 per billing period, by plan), and pick or design a voice in the app. A photo of a real person needs that person's written consent, and so does a recording of their voice.

Do not assume it is only one of you, and agree in writing who adds each label. The FTC rule on reviews and testimonials covers a business that writes or creates a fake testimonial, and a business that runs one it knew or should have known was fake. Under the EU AI Act, the business using the AI tool, such as an ad agency, is the deployer, and must label a realistic AI person that viewers could take for real.

Yes, if you follow each platform's AI labeling rules. On TikTok, switch on 'This ad contains AI-generated content' or add a clear label of your own; undisclosed AI ads get rejected or restricted. Since June 1, 2026, Meta tags ads it detects as made with third-party AI tools with an "AI info" label. Political, election and social issue ads must also self-disclose a photorealistic AI person. On any platform, the actor must not pose as a real customer.

Yes for the finished ads, and reselling RiffAds itself needs a written agreement. The Terms let you make ads for your own business and for your clients, and as between you and RiffAds, the outputs made in your workspace belong to you, to the extent the law allows. Offering RiffAds to clients under your own brand, or reselling access to it, needs that written agreement first.

Stop waiting on creators. Ship the ad today.

Book a call for a walkthrough, or log in and make your first ad.

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