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Ecommerce video ads

Ecommerce video ads for every product you sell.

Ecommerce video ads made with AI UGC are creator style ads where an AI actor, not a filmed creator, presents your product. RiffAds builds them from your script, or from one product photo, and tells you what each ad costs before it renders.

The short answer

How do ecommerce brands use AI UGC video ads?

Ecommerce brands use AI UGC ads to test many hooks and offers for one product without booking a creator for every version. An AI actor speaks each script with lip sync, and you can cut in B-roll of the product. A RiffAds workflow can also start from one product photo and return a vertical video clip of an invented creator with the product in hand.

Best for

  • Product launch ads
  • Seasonal sale promos
  • Hook and offer tests
  • One ad per SKU
  • Ads for new markets

How it works

  1. 01

    Choose the face

    Start with a library actor, or use the Product photo to spoken ad template when you want a creator holding the product.

  2. 02

    Write the hooks

    Paste your script, or have the AI writer draft several hooks from your product details, one per version you want to test.

  3. 03

    See each price

    The studio quotes every version in credits before it renders, so you choose how many hooks fit this week's budget.

  4. 04

    Finish and upload

    Add captions, cut in product B-roll and resize for each placement, then upload the file to your ad account yourself.

Sample ads made with RiffAds

01Talking actors

Actors that feel real.

  • Realistic AI actors
  • Natural voices, tight lip-sync
  • Use your own actor
  • 74 languages
Make an ad like this
An older actor sits on a back deck holding a speckled mug and talks to the camera, an ad for a coffee subscription.
An actor sits in the driver's seat of a parked car with his seatbelt on and talks to the camera, an ad for a dash cam.
An actor in her kitchen, still in her work jumper, talks to the camera about dinner, an ad for a meal kit.
An actor in the driver's seat of a parked car talks to the camera beside an insulated tumbler in the cup holder, an ad for a travel tumbler.
An actor sits behind a podcast microphone in a small recording room and talks to the camera, an ad for a podcast editing app.
An older actor on a morning walk at the edge of a mown field talks to the camera, an ad for a bird identification app.

Use cases

Built for anything you sell.

  • Ecommerce and gadgets
  • Mobile apps
  • Wellness
  • Home goods
See AI UGC ads by industry
A green screen ad: an actor cut out at the bottom of the frame talks in front of a photo of a motor boat in turquoise water, an ad for a boat rental app.
An actor in her bedroom shows off a light-wash denim jacket over a white tee and jeans, turning and smoothing it, an ad for fashion.
An actor in a bright living room holds an open fabric earbud case up to the camera while she talks, an ad for wireless earbuds.
An actor at his home desk holds up his phone showing a budgeting app with $1,240 left this month, an ad for a budget app.
An actor in the driver's seat of a parked car talks to the camera beside an insulated tumbler in the cup holder, an ad for a travel tumbler.
An actor in her kitchen, still in her work jumper, talks to the camera about dinner, an ad for a meal kit.

Models and tools

One studio. Top video, image and voice models.

OmniHuman 1.5Veo 3.1Nano Banana ProKling 3GPT Image 2.5Omni FlashSeedream 5MiniMax H3 MaxNano Banana 2GPT Image 2Text to speechGrok ImageSeedream 4.5
CaptionsCamera angleChange voiceRemove backgroundUpscaleResizeSkin enhancerTrim videoSplit into scenesText overlayCreate musicAI writerChange speedClone a voice

02Workflows

Build the workflow once. Run it on repeat.

Chain script, voice, actor, video and captions. Run it yourself, or let your agent run it.

Ecommerce01 / 03

Product photo to spoken ad

Use this template
Product photo to spoken adRun
You give

One product photo and your brand details

Product photo
Brand context

Name, vibe and one key phrase: “fits all day”

Text
The creator
Nano Banana Pro
Running
The clip
An actor in a bright living room holds an open fabric earbud case up to the camera while she talks, an ad for wireless earbuds.
You get

A creator holding it and talking about it

03Features

Everything an ad needs. In one studio.

From the first line of the script to the final cut, without leaving the tab.

  1. Pick an actorLip-sync
    More
    01

    Talking actors

    No casting, no shoot. Pick an actor, paste a script, get the ad.

  2. Describe your actor

    Woman, early 30s, freckles, soft kitchen light

    Creating your actorSave actor
    02

    Your own actor

    Describe a person once. Cast them in every ad after.

  3. Product in handWorkflow
    Held, turned
    and shown
    03

    Product in hand

    No samples to ship. One photo, and the actor holds your product on camera.

  4. Languages74 total
    EnglishEspañolFrançaisDeutschहिन्दीPortuguêsItaliano日本語한국어العربية
    04

    74 languages

    Same actor, new market. Switch the language, the lips stay in sync.

  5. Edit00:24
    CaptionsTrimSpeedTextResizeUpscale
    05

    Editing tools

    Captions on, dead air trimmed, resized for the feed. No second app.

  6. Video modelCredits / sec
    • Veo 3.1from 35
    • Kling 3from 14.7
    • MiniMax H3 Maxfrom 8.8
    06

    AI video and B-roll

    Missing a shot? Describe it. Veo 3.1 and Kling 3 make it.

  7. Static adsUp to 4K
    Nano Banana ProGPT Image 2.5Seedream 5
    07

    AI images

    Product shots without a photographer. Static ads without a designer.

  8. Voice
    • Warm and calm
    • Bright and fast
    • Your cloned voiceGrowth+
    08

    Voices

    Pick a voice, change a voice, or clone your own.

  9. Photo tools
    FrontSideBack
    Camera angleRemove backgroundSkin enhancer
    09

    Photo tools

    Change the angle, cut the background, fix the skin. No reshoot.

04For AI agents

Your AI agent can make ads too.

Connect it once. Ask for an ad. Get the file back.

1

Add RiffAds

Opens Claude with RiffAds filled in. Sign in when it asks.

2

Ask for an ad

Start a new chat and send:

Make a 15 second UGC ad for my earbuds. Keep it under 500 credits.

Case studies

Test every hook. Keep the winner.

  • Stance AISponsored

    One selfie in. Ten photoshoots out.

    AI actor on her bed holding a phone full of AI portraits, caption: one selfie, ten photoshoots

    Lead with the result

  • Stance AISponsored

    Zero dance skills. Still did the trend.

    AI actor in a hoodie holding a phone that shows him dancing, caption: I can't dance, this app can

    Admit the flaw

  • Stance AISponsored

    Photo of my grandma's wedding.

    AI actor holding a torn old wedding photo and a phone with the restored version, caption: my grandma's photo, restored

    Tell a story

  • Stance AISponsored

    Paris trip. Zero flights. One app.

    AI actor on a couch holding a phone with AI photos of him in Paris, caption: I've never been to Paris

    Say the odd thing

05Pricing

Growth for $1. Keep every credit.

Every plan includes the studio, the API and your agents, on one credit balance that never expires. 1 credit is $0.01.

Launch

For one marketer testing ads

4,500credits / month

  • About 5 talking actor ads of 30 seconds, voice included
  • Shared by the studio, the API and your agents

Fixed 4,500 credits every month

$49per month

Billed monthly

Get Launch

Or $41 a month, billed yearly

  • Every AI model, no tier gating
  • 3 videos at once
  • 1 seat
  • Workflows and 20 templates
  • 74 languages
  • API, MCP, Agent Skills and CLI on the same credits
  • Credits never expireNo cap

Limited on this plan

  • 2 custom actors a month
  • Full actor library
  • Voice cloning

One price list, every model

  • Talking actorOmniHuman 1.5
  • VideoVeo 3.1, Kling 3, MiniMax H3 Max
  • ImageNano Banana 2, GPT Image 2.5, Grok Image
  • Voice-overText to speech
  • CaptionsBurned in
  • Camera angleReshoot a photo
Best value

Growth

$1 for 3 days

For small teams shipping every week

9,500credits / month

  • About 11 talking actor ads of 30 seconds, voice included
  • Shared by the studio, the API and your agents

Fixed 9,500 credits every month

$99$1first 3 days

Renews at $99 a month on day 4

Start for $1

500 credits to try it. Then $99 a month on day 4. Cancel any time in Billing.

Or $83 a month, billed yearly

  • Every AI model, no tier gating
  • 8 videos at once
  • 3 seats
  • Workflows and 20 templates
  • 74 languages
  • API, MCP, Agent Skills and CLI on the same credits
  • Credits never expireNo cap

Actors and voices

  • 10 custom actors a month
  • Full actor library
  • Voice cloning

One price list, every model

  • Talking actorOmniHuman 1.5
  • VideoVeo 3.1, Kling 3, MiniMax H3 Max
  • ImageNano Banana 2, GPT Image 2.5, Grok Image
  • Voice-overText to speech
  • CaptionsBurned in
  • Camera angleReshoot a photo

Scale

For agencies and big catalogs

30,500credits / month

  • About 35 talking actor ads of 30 seconds, voice included
  • Shared by the studio, the API and your agents

Fixed 30,500 credits every month

$299per month

Billed monthly

Get Scale

Or $249 a month, billed yearly

  • Every AI model, no tier gating
  • 20 videos at once
  • 25 seats
  • Workflows and 20 templates
  • 74 languages
  • API, MCP, Agent Skills and CLI on the same credits
  • Credits never expireNo cap

Actors and voices

  • 100 custom actors a month
  • Full actor library
  • Voice cloning

One price list, every model

  • Talking actorOmniHuman 1.5
  • VideoVeo 3.1, Kling 3, MiniMax H3 Max
  • ImageNano Banana 2, GPT Image 2.5, Grok Image
  • Voice-overText to speech
  • CaptionsBurned in
  • Camera angleReshoot a photo

Enterprise

Ads at agency scale. Priced for volume.

For brands, agencies and platforms that make hundreds of ads a month. Tell us your volume and we build the plan around it.

  • Custom credit volume and price
  • More renders at the same time
  • Top queue priority
  • Onboarding for your whole team
  • A dedicated support channel
  • Invoice billing
Book a callEverything in Scale, plus the above

06FAQ

Ecommerce, answered.

Still unsure? Book a call

They can, but no tool can promise sales, and RiffAds does not. Results depend on the product, the offer, the hook and the audience. What AI changes is the cost of one more version, so you can test several hooks and angles and keep the ones your own ad data supports. Show the real product clearly, and never present the AI actor as a customer.

Yes, with the Product photo to spoken ad template, one of 20 ready-made workflows. Upload one product photo and add your brand details. Nano Banana Pro invents a creator with your product in hand, Omni Flash 1.1 turns that frame into a vertical clip of the creator talking about it, and a close product shot, music and captions finish the ad. Check the label, logo and colors against the real product before the ad runs.

No, not as a real customer would. The FTC's rule on consumer reviews and testimonials bans a testimonial that misrepresents that the speaker exists or used the product, and courts can fine each knowing violation up to $53,088. An AI actor may read a real customer's real review, with permission and without changing its meaning, but the FTC Endorsement Guides say to disclose clearly that the person on screen is not an actual customer.

On TikTok, yes: turn on the AI-generated content toggle in Ads Manager or add your own clear label, or the ad can be rejected or restricted. Since June 1, 2026, Meta adds an 'AI info' label itself when its detection finds ad media created or edited with outside AI tools. In the EU, an AI actor that viewers could take for a real person has needed a visible or audible AI disclosure under the AI Act since 2 August 2026.

On RiffAds an ecommerce video ad is paid per generation in credits, and 1 credit is $0.01. A 30 second talking actor ad, including the voice, comes to about 848 credits (about $8.48). The studio shows the price before each ad renders. The entry plan, Launch, is $49 a month with 4,500 credits, and credits never expire.

Yes. RiffAds makes the ad from your script, or from one product photo with the Product photo to spoken ad template, so you can test several hooks for a product before you stock more of it. It never connects to your store or your supplier: you download the video and upload it yourself. Check that the product in the ad matches what your supplier actually ships.

Yes, within limits a person sets. Through the API, MCP, Agent Skills and CLI, included on every plan, an agent or your own script can work down the catalog: send each product's details, get a free estimate, then make the ad. Agents start capped at 600 credits per job and 2,000 a day, so for a large catalog an owner or admin raises both. RiffAds returns download links and never connects to your store or ad accounts.

Stop waiting on creators. Ship the ad today.

Book a call for a walkthrough, or log in and make your first ad.

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