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Beauty and skincare UGC

Beauty UGC ads with AI, one concern at a time.

Beauty UGC ads made with AI are talking-to-camera video ads for skincare and cosmetics brands, with an AI actor instead of a filmed creator. RiffAds makes them: cast an actor who fits your buyer, add a script about one skin concern, and download a lip-synced ad.

The short answer

How do beauty and skincare brands use AI UGC ads?

Beauty and skincare brands use AI UGC ads for the talking part of an ad: the hook, the skin concern and the face that says it. An AI actor speaks the script to camera, so a new angle is a new render, not a new creator booking. Proof on real skin still comes from real footage. RiffAds prices each ad before it runs and voices scripts in 74 languages.

Best for

  • Product launch ads
  • Hook tests by skin concern
  • Creative refreshes
  • Seasonal and gifting promos
  • Ads for new language markets

How it works

  1. 01

    Cast for your buyer

    Choose an AI actor whose age, skin tone and style match the person you sell to, or describe a new one in words.

  2. 02

    Write the hook

    Paste a script built on one skin concern, or have the AI writer draft several hooks from your product details.

  3. 03

    Check the cost

    See what the ad will cost in credits, then generate the lip-synced video only if the number works for you.

  4. 04

    Finish and review

    Add captions or B-roll, download the file, and run it past brand and legal review before you upload it anywhere.

Sample ads made with RiffAds

01Talking actors

Actors that feel real.

  • Realistic AI actors
  • Natural voices, tight lip-sync
  • Use your own actor
  • 74 languages
Make an ad like this
An older actor sits on a back deck holding a speckled mug and talks to the camera, an ad for a coffee subscription.
An actor sits in the driver's seat of a parked car with his seatbelt on and talks to the camera, an ad for a dash cam.
An actor in her kitchen, still in her work jumper, talks to the camera about dinner, an ad for a meal kit.
An actor in the driver's seat of a parked car talks to the camera beside an insulated tumbler in the cup holder, an ad for a travel tumbler.
An actor sits behind a podcast microphone in a small recording room and talks to the camera, an ad for a podcast editing app.
An older actor on a morning walk at the edge of a mown field talks to the camera, an ad for a bird identification app.

Use cases

Built for anything you sell.

  • Ecommerce and gadgets
  • Mobile apps
  • Wellness
  • Home goods
See AI UGC ads by industry
A green screen ad: an actor cut out at the bottom of the frame talks in front of a photo of a motor boat in turquoise water, an ad for a boat rental app.
An actor in her bedroom shows off a light-wash denim jacket over a white tee and jeans, turning and smoothing it, an ad for fashion.
An actor in a bright living room holds an open fabric earbud case up to the camera while she talks, an ad for wireless earbuds.
An actor at his home desk holds up his phone showing a budgeting app with $1,240 left this month, an ad for a budget app.
An actor in the driver's seat of a parked car talks to the camera beside an insulated tumbler in the cup holder, an ad for a travel tumbler.
An actor in her kitchen, still in her work jumper, talks to the camera about dinner, an ad for a meal kit.

Models and tools

One studio. Top video, image and voice models.

OmniHuman 1.5Veo 3.1Nano Banana ProKling 3GPT Image 2.5Omni FlashSeedream 5MiniMax H3 MaxNano Banana 2GPT Image 2Text to speechGrok ImageSeedream 4.5
CaptionsCamera angleChange voiceRemove backgroundUpscaleResizeSkin enhancerTrim videoSplit into scenesText overlayCreate musicAI writerChange speedClone a voice

02Workflows

Build the workflow once. Run it on repeat.

Chain script, voice, actor, video and captions. Run it yourself, or let your agent run it.

Ecommerce01 / 03

Product photo to spoken ad

Use this template
Product photo to spoken adRun
You give

One product photo and your brand details

Product photo
Brand context

Name, vibe and one key phrase: “fits all day”

Text
The creator
Nano Banana Pro
Running
The clip
An actor in a bright living room holds an open fabric earbud case up to the camera while she talks, an ad for wireless earbuds.
You get

A creator holding it and talking about it

03Features

Everything an ad needs. In one studio.

From the first line of the script to the final cut, without leaving the tab.

  1. Pick an actorLip-sync
    More
    01

    Talking actors

    No casting, no shoot. Pick an actor, paste a script, get the ad.

  2. Describe your actor

    Woman, early 30s, freckles, soft kitchen light

    Creating your actorSave actor
    02

    Your own actor

    Describe a person once. Cast them in every ad after.

  3. Product in handWorkflow
    Held, turned
    and shown
    03

    Product in hand

    No samples to ship. One photo, and the actor holds your product on camera.

  4. Languages74 total
    EnglishEspañolFrançaisDeutschहिन्दीPortuguêsItaliano日本語한국어العربية
    04

    74 languages

    Same actor, new market. Switch the language, the lips stay in sync.

  5. Edit00:24
    CaptionsTrimSpeedTextResizeUpscale
    05

    Editing tools

    Captions on, dead air trimmed, resized for the feed. No second app.

  6. Video modelCredits / sec
    • Veo 3.1from 35
    • Kling 3from 14.7
    • MiniMax H3 Maxfrom 8.8
    06

    AI video and B-roll

    Missing a shot? Describe it. Veo 3.1 and Kling 3 make it.

  7. Static adsUp to 4K
    Nano Banana ProGPT Image 2.5Seedream 5
    07

    AI images

    Product shots without a photographer. Static ads without a designer.

  8. Voice
    • Warm and calm
    • Bright and fast
    • Your cloned voiceGrowth+
    08

    Voices

    Pick a voice, change a voice, or clone your own.

  9. Photo tools
    FrontSideBack
    Camera angleRemove backgroundSkin enhancer
    09

    Photo tools

    Change the angle, cut the background, fix the skin. No reshoot.

04For AI agents

Your AI agent can make ads too.

Connect it once. Ask for an ad. Get the file back.

1

Add RiffAds

Opens Claude with RiffAds filled in. Sign in when it asks.

2

Ask for an ad

Start a new chat and send:

Make a 15 second UGC ad for my earbuds. Keep it under 500 credits.

Case studies

Test every hook. Keep the winner.

  • Stance AISponsored

    One selfie in. Ten photoshoots out.

    AI actor on her bed holding a phone full of AI portraits, caption: one selfie, ten photoshoots

    Lead with the result

  • Stance AISponsored

    Zero dance skills. Still did the trend.

    AI actor in a hoodie holding a phone that shows him dancing, caption: I can't dance, this app can

    Admit the flaw

  • Stance AISponsored

    Photo of my grandma's wedding.

    AI actor holding a torn old wedding photo and a phone with the restored version, caption: my grandma's photo, restored

    Tell a story

  • Stance AISponsored

    Paris trip. Zero flights. One app.

    AI actor on a couch holding a phone with AI photos of him in Paris, caption: I've never been to Paris

    Say the odd thing

05Pricing

Growth for $1. Keep every credit.

Every plan includes the studio, the API and your agents, on one credit balance that never expires. 1 credit is $0.01.

Launch

For one marketer testing ads

4,500credits / month

  • About 5 talking actor ads of 30 seconds, voice included
  • Shared by the studio, the API and your agents

Fixed 4,500 credits every month

$49per month

Billed monthly

Get Launch

Or $41 a month, billed yearly

  • Every AI model, no tier gating
  • 3 videos at once
  • 1 seat
  • Workflows and 20 templates
  • 74 languages
  • API, MCP, Agent Skills and CLI on the same credits
  • Credits never expireNo cap

Limited on this plan

  • 2 custom actors a month
  • Full actor library
  • Voice cloning

One price list, every model

  • Talking actorOmniHuman 1.5
  • VideoVeo 3.1, Kling 3, MiniMax H3 Max
  • ImageNano Banana 2, GPT Image 2.5, Grok Image
  • Voice-overText to speech
  • CaptionsBurned in
  • Camera angleReshoot a photo
Best value

Growth

$1 for 3 days

For small teams shipping every week

9,500credits / month

  • About 11 talking actor ads of 30 seconds, voice included
  • Shared by the studio, the API and your agents

Fixed 9,500 credits every month

$99$1first 3 days

Renews at $99 a month on day 4

Start for $1

500 credits to try it. Then $99 a month on day 4. Cancel any time in Billing.

Or $83 a month, billed yearly

  • Every AI model, no tier gating
  • 8 videos at once
  • 3 seats
  • Workflows and 20 templates
  • 74 languages
  • API, MCP, Agent Skills and CLI on the same credits
  • Credits never expireNo cap

Actors and voices

  • 10 custom actors a month
  • Full actor library
  • Voice cloning

One price list, every model

  • Talking actorOmniHuman 1.5
  • VideoVeo 3.1, Kling 3, MiniMax H3 Max
  • ImageNano Banana 2, GPT Image 2.5, Grok Image
  • Voice-overText to speech
  • CaptionsBurned in
  • Camera angleReshoot a photo

Scale

For agencies and big catalogs

30,500credits / month

  • About 35 talking actor ads of 30 seconds, voice included
  • Shared by the studio, the API and your agents

Fixed 30,500 credits every month

$299per month

Billed monthly

Get Scale

Or $249 a month, billed yearly

  • Every AI model, no tier gating
  • 20 videos at once
  • 25 seats
  • Workflows and 20 templates
  • 74 languages
  • API, MCP, Agent Skills and CLI on the same credits
  • Credits never expireNo cap

Actors and voices

  • 100 custom actors a month
  • Full actor library
  • Voice cloning

One price list, every model

  • Talking actorOmniHuman 1.5
  • VideoVeo 3.1, Kling 3, MiniMax H3 Max
  • ImageNano Banana 2, GPT Image 2.5, Grok Image
  • Voice-overText to speech
  • CaptionsBurned in
  • Camera angleReshoot a photo

Enterprise

Ads at agency scale. Priced for volume.

For brands, agencies and platforms that make hundreds of ads a month. Tell us your volume and we build the plan around it.

  • Custom credit volume and price
  • More renders at the same time
  • Top queue priority
  • Onboarding for your whole team
  • A dedicated support channel
  • Invoice billing
Book a callEverything in Scale, plus the above

06FAQ

Beauty and skincare, answered.

Still unsure? Book a call

Yes. You choose the actor, so you can pick one from the library whose age, skin tone and style fit the buyer you want to reach, or describe a new actor in words within your plan's custom actor allowance. The actor's skin is made by AI, so it shows who the ad speaks to, not how your product works on that skin.

No single hook works for every product, so test several side by side. Skincare hooks often name one concern ("If your skin feels tight by noon"), ask a question, or describe the texture and finish. The RiffAds AI writer drafts hook variations from your product details. Keep them honest: an AI actor should not say "I used this", because no real person did.

Not in a way you should use as proof. The Product photo to spoken ad workflow can turn one product photo into a short vertical clip of an invented creator holding your product and speaking lines from your brand details. AI cannot show how a real formula spreads, absorbs or changes skin, so film real texture and application shots, and let the AI actor carry the hook.

Not with results made by AI. An AI before and after shows a change no real skin had, and passing it off as a real person's result can break the FTC rule on fake reviews and testimonials. A real customer's result still needs proof, and if you cannot show it is typical, also show what buyers can generally expect. Meta lets ads for cosmetic products and procedures show a before-and-after transformation when they target people 18 or older.

Usually, yes. TikTok allows ads with AI-generated media only with its AIGC label or your own clear disclaimer, caption, watermark or sticker, and rejects or restricts ads that skip it. The FTC Endorsement Guides say that when an ad gives the impression its people are real customers, the use of actors should be clearly and conspicuously disclosed. A visible line such as "AI actor" is a simple start.

Refresh when results start to slide as frequency climbs, and have the next hooks ready before that point. With AI actors, a refresh is a new hook, a new actor or a new voice language, not a new shoot. Each version is priced before it runs and credits never expire, so you can hold some back for a launch or a gifting season.

Each ad shows its credit price before it runs, at $0.01 a credit. For a 30 second talking actor ad, voice included, expect about 848 credits. Launch, the entry plan, is $49 a month. Growth has a 3 day trial for $1 with 500 credits, then bills $99 a month.

Stop waiting on creators. Ship the ad today.

Book a call for a walkthrough, or log in and make your first ad.

New here? Try Growth for $1