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Lead generation ads

AI UGC lead generation ads in every city you serve.

AI UGC lead generation ads are short videos in which an AI actor explains your offer to camera before people fill in a form. RiffAds turns your script into these ads and prices each one before it runs.

Open the studioConnect your agent

The short answer

How do lead generation teams use AI UGC ads?

Lead generation teams use AI UGC ads to explain an offer, such as a quote, an inspection or a consultation, before a viewer shares their details. The AI actor plays a presenter, not a made-up customer, and one brief can turn into separate hooks for each city or offer. RiffAds shows the credit price of every ad before it renders.

Best for

  • Insurance quote ads
  • HVAC and roofing promos
  • One ad per city or offer
  • Consultation booking ads
  • Ads your AI agent makes

How it works

  1. 01

    Write the hooks

    Tell the AI writer what you offer, where, and which problem it fixes. Keep the hooks that name a need, not a type of person.

  2. 02

    Cast the presenter

    Use a library AI actor to explain the offer, or describe a new presenter in words in the app.

  3. 03

    Check the estimate

    Read the credit cost in the studio, press Generate, and get a lip-synced take in the voice you picked.

  4. 04

    Add a label, then upload

    Put captions and an on-screen AI label on the video, download it, and upload it to your Meta or TikTok lead campaign yourself.

Sample ads made with RiffAds

01Talking actors

Actors that feel real.

  • Realistic AI actors
  • Natural voices, tight lip-sync
  • Use your own actor
  • 74 languages
Make an ad like this
An older actor sits on a back deck holding a speckled mug and talks to the camera, an ad for a coffee subscription.
An actor sits in the driver's seat of a parked car with his seatbelt on and talks to the camera, an ad for a dash cam.
An actor in her kitchen, still in her work jumper, talks to the camera about dinner, an ad for a meal kit.
An actor in the driver's seat of a parked car talks to the camera beside an insulated tumbler in the cup holder, an ad for a travel tumbler.
An actor sits behind a podcast microphone in a small recording room and talks to the camera, an ad for a podcast editing app.
An older actor on a morning walk at the edge of a mown field talks to the camera, an ad for a bird identification app.

Use cases

Built for anything you sell.

  • Ecommerce and gadgets
  • Mobile apps
  • Wellness
  • Home goods
See AI UGC ads by industry
A green screen ad: an actor cut out at the bottom of the frame talks in front of a photo of a motor boat in turquoise water, an ad for a boat rental app.
An actor in her bedroom shows off a light-wash denim jacket over a white tee and jeans, turning and smoothing it, an ad for fashion.
An actor in a bright living room holds an open fabric earbud case up to the camera while she talks, an ad for wireless earbuds.
An actor at his home desk holds up his phone showing a budgeting app with $1,240 left this month, an ad for a budget app.
An actor in the driver's seat of a parked car talks to the camera beside an insulated tumbler in the cup holder, an ad for a travel tumbler.
An actor in her kitchen, still in her work jumper, talks to the camera about dinner, an ad for a meal kit.

Models and tools

One studio. Top video, image and voice models.

OmniHuman 1.5Veo 3.1Nano Banana ProKling 3GPT Image 2.5Omni FlashSeedream 5MiniMax H3 MaxNano Banana 2GPT Image 2Text to speechGrok ImageSeedream 4.5
CaptionsCamera angleChange voiceRemove backgroundUpscaleResizeSkin enhancerTrim videoSplit into scenesText overlayCreate musicAI writerChange speedClone a voice

02Workflows

Build the workflow once. Run it on repeat.

Chain script, voice, actor, video and captions. Run it yourself, or let your agent run it.

Ecommerce01 / 03

Product photo to spoken ad

Use this template
Product photo to spoken adRun
You give

One product photo and your brand details

Product photo
Brand context

Name, vibe and one key phrase: “fits all day”

Text
The creator
Nano Banana Pro
Running
The clip
An actor in a bright living room holds an open fabric earbud case up to the camera while she talks, an ad for wireless earbuds.
You get

A creator holding it and talking about it

03Features

Everything an ad needs. In one studio.

From the first line of the script to the final cut, without leaving the tab.

See all UGC creator tools
  1. Pick an actorLip-sync
    More
    01

    Talking actors

    No casting, no shoot. Pick an actor, paste a script, get the ad.

  2. Describe your actor

    Woman, early 30s, freckles, soft kitchen light

    Creating your actorSave actor
    02

    Your own actor

    Describe a person once. Cast them in every ad after.

  3. Product in handWorkflow
    Held, turned
    and shown
    03

    Product in hand

    No samples to ship. One photo, and the actor holds your product on camera.

  4. Languages74 total
    EnglishEspañolFrançaisDeutschहिन्दीPortuguêsItaliano日本語한국어العربية
    04

    74 languages

    Same actor, new market. Switch the language, the lips stay in sync.

  5. Edit00:24
    CaptionsTrimSpeedTextResizeUpscale
    05

    Editing tools

    Captions on, dead air trimmed, resized for the feed. No second app.

  6. Video modelCredits / sec
    • Veo 3.1from 35
    • Kling 3from 14.7
    • MiniMax H3 Maxfrom 8.8
    06

    AI video and B-roll

    Missing a shot? Describe it. Veo 3.1 and Kling 3 make it.

  7. Static adsUp to 4K
    Nano Banana ProGPT Image 2.5Seedream 5
    07

    AI images

    Product shots without a photographer. Static ads without a designer.

  8. Voice
    • Warm and calm
    • Bright and fast
    • Your cloned voiceGrowth+
    08

    Voices

    Pick a voice, change a voice, or clone your own.

  9. Photo tools
    FrontSideBack
    Camera angleRemove backgroundSkin enhancer
    09

    Photo tools

    Change the angle, cut the background, fix the skin. No reshoot.

04For AI agents

Your AI agent can make ads too.

Connect it once. Ask for an ad. Get the file back.

Every way to connect
1

Add RiffAds

Opens Claude with RiffAds filled in. Sign in when it asks.

Add to Claude
2

Ask for an ad

Start a new chat and send:

Make a 15 second UGC ad for my earbuds. Keep it under 500 credits.

Case studies

Test every hook. Keep the winner.

Make ads like these
  • Stance AISponsored

    One selfie in. Ten photoshoots out.

    AI actor on her bed holding a phone full of AI portraits, caption: one selfie, ten photoshoots

    Lead with the result

  • Stance AISponsored

    Zero dance skills. Still did the trend.

    AI actor in a hoodie holding a phone that shows him dancing, caption: I can't dance, this app can

    Admit the flaw

  • Stance AISponsored

    Photo of my grandma's wedding.

    AI actor holding a torn old wedding photo and a phone with the restored version, caption: my grandma's photo, restored

    Tell a story

  • Stance AISponsored

    Paris trip. Zero flights. One app.

    AI actor on a couch holding a phone with AI photos of him in Paris, caption: I've never been to Paris

    Say the odd thing

05Pricing

Growth for $1. Keep every credit.

Every plan includes the studio, the API and your agents, on one credit balance that never expires. 1 credit is $0.01.

Launch

For one marketer testing ads

4,500credits / month

  • About 5 talking actor ads of 30 seconds, voice included
  • Shared by the studio, the API and your agents

Fixed 4,500 credits every month

$49per month

Billed monthly

Get Launch

Or $41 a month, billed yearly

  • Every AI model, no tier gating
  • 3 videos at once
  • 1 seat
  • Workflows and 20 templates
  • 74 languages
  • API, MCP, Agent Skills and CLI on the same credits
  • Credits never expireNo cap

Limited on this plan

  • 2 custom actors a month
  • Full actor library
  • Voice cloning

One price list, every model

  • Talking actorOmniHuman 1.5
  • VideoVeo 3.1, Kling 3, MiniMax H3 Max
  • ImageNano Banana 2, GPT Image 2.5, Grok Image
  • Voice-overText to speech
  • CaptionsBurned in
  • Camera angleReshoot a photo
Best value

Growth

$1 for 3 days

For small teams shipping every week

9,500credits / month

  • About 11 talking actor ads of 30 seconds, voice included
  • Shared by the studio, the API and your agents

Fixed 9,500 credits every month

$99$1first 3 days

Renews at $99 a month on day 4

Start for $1

500 credits to try it. Then $99 a month on day 4. Cancel any time in Billing.

Or $83 a month, billed yearly

  • Every AI model, no tier gating
  • 8 videos at once
  • 3 seats
  • Workflows and 20 templates
  • 74 languages
  • API, MCP, Agent Skills and CLI on the same credits
  • Credits never expireNo cap

Actors and voices

  • 10 custom actors a month
  • Full actor library
  • Voice cloning

One price list, every model

  • Talking actorOmniHuman 1.5
  • VideoVeo 3.1, Kling 3, MiniMax H3 Max
  • ImageNano Banana 2, GPT Image 2.5, Grok Image
  • Voice-overText to speech
  • CaptionsBurned in
  • Camera angleReshoot a photo

Scale

For agencies and big catalogs

30,500credits / month

  • About 35 talking actor ads of 30 seconds, voice included
  • Shared by the studio, the API and your agents

Fixed 30,500 credits every month

$299per month

Billed monthly

Get Scale

Or $249 a month, billed yearly

  • Every AI model, no tier gating
  • 20 videos at once
  • 25 seats
  • Workflows and 20 templates
  • 74 languages
  • API, MCP, Agent Skills and CLI on the same credits
  • Credits never expireNo cap

Actors and voices

  • 100 custom actors a month
  • Full actor library
  • Voice cloning

One price list, every model

  • Talking actorOmniHuman 1.5
  • VideoVeo 3.1, Kling 3, MiniMax H3 Max
  • ImageNano Banana 2, GPT Image 2.5, Grok Image
  • Voice-overText to speech
  • CaptionsBurned in
  • Camera angleReshoot a photo

Enterprise

Ads at agency scale. Priced for volume.

For brands, agencies and platforms that make hundreds of ads a month. Tell us your volume and we build the plan around it.

  • Custom credit volume and price
  • More renders at the same time
  • Top queue priority
  • Onboarding for your whole team
  • A dedicated support channel
  • Invoice billing
Book a callEverything in Scale, plus the above

06FAQ

Lead generation, answered.

Still unsure? Book a call

In a UGC style ad, one person explains the offer in plain words, so a viewer knows what happens after they share a phone number or email. That is a reason to test the format, not a promise, and RiffAds guarantees no results. Put the AI version beside your current creative and compare cost per qualified lead, not clicks.

Yes, in the US. Since January 14, 2025, Meta has required its special ad category for financial products and services campaigns run by US advertisers or shown to US audiences. Inside that category, age targeting generally stays at 18 through 65+ and you cannot use lookalike audiences. So the script has to call out the need, such as comparing loan rates, because the targeting will not. Check Meta's definitions to see if your offer is covered.

FTC staff say the fake reviews rule does not forbid AI avatars as such, but the AI actor must never pose as a policyholder. The rule forbids testimonials from people who do not exist or never had the experience described, and an avatar ad can still be deceptive, which the FTC Act forbids. So let the actor explain coverage. On TikTok, use the AI-generated content toggle or your own label, and follow any insurance ad rules that apply to you.

It can present the service, but it cannot be a client. Under the SEC Marketing Rule a testimonial is a statement by a current client or investor, so an AI actor cannot give one, and any praise it gives is an endorsement. Adviser ads with a testimonial or endorsement must clearly and prominently disclose client status, compensation and conflicts. For broker-dealers, FINRA says the Rule 2210 content standards apply whether a person or an AI tool made the communication.

Long enough to state one offer and one next step. No single length suits every offer, so test a short cut against a longer one. Each RiffAds talking actor has its own range: Seedance 2.5 Actor renders 4 to 30 seconds, OmniHuman 1.5 takes audio under 60 seconds and MiniMax H3 Max lip sync needs 5 to under 14.8 seconds of audio. The Stitch tool joins clips when you need a longer ad.

Yes. An AI actor can explain an HVAC or roofing offer, such as a quote or an inspection, to camera before the viewer fills in the form. Write one version per trade, season or city, and each ad shows its credit price before it renders. The actor is a presenter, not a past customer, so script it to describe the offer, never a job it did.

Yes. API, MCP, Agent Skills and CLI are in every plan, so an agent can write one script per city or offer, price each job and submit it with a max_credits cap. People set the limits. Unless an owner or admin changes them, an agent may spend 600 credits on one job and 2,000 in a day across the workspace, and each API key can carry its own budget. Every job returns a download link, and nothing is posted.

Stop waiting on creators. Ship the ad today.

Book a call for a walkthrough, or log in and make your first ad.

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